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Perceived product attributes and the innovation decision process : an ampirical analysis of interactive cable television

Offutt, Nancy E.

Abstract Details

1982, Doctor of Philosophy, Ohio State University, Business Administration.
Roger Blackwell, D (Advisor)
Wesley J. Johnston (Committee Member)
H. Lee Mathews (Committee Member)
212 p.

Recommended Citations

Citations

  • Offutt, N. E. (1982). Perceived product attributes and the innovation decision process : an ampirical analysis of interactive cable television [Doctoral dissertation, Ohio State University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=osu1262873209

    APA Style (7th edition)

  • Offutt, Nancy. Perceived product attributes and the innovation decision process : an ampirical analysis of interactive cable television. 1982. Ohio State University, Doctoral dissertation. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=osu1262873209.

    MLA Style (8th edition)

  • Offutt, Nancy. "Perceived product attributes and the innovation decision process : an ampirical analysis of interactive cable television." Doctoral dissertation, Ohio State University, 1982. http://rave.ohiolink.edu/etdc/view?acc_num=osu1262873209

    Chicago Manual of Style (17th edition)