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Development of a Diffusion Model to Study the Greater PEV Market

Cordill, Aaron

Abstract Details

2012, Master of Science in Engineering, University of Akron, Civil Engineering.
Every day Americans drive countless miles on the millions of miles of roads. As this general trend continues to climb, it has led to an increasing demand in the diminishing oil supply and an increase in greenhouse gas production. Although many solutions have been proposed, the most viable option currently entering the market and gaining widespread support is the electric car. Manufactures, utility companies and government entities have raised the question of how well will these vehicles perform in the consumer market. This is not only critical to estimating the level of required charging infrastructure but also the reliability of projected economic benefits. This paper proposes to use a diffusion model to study the future market of PEVs. Sales data from hybrid cars are taken to estimate the diffusion model coefficients. Then, a consumer value matrix is employed to simulate the effects of changes in the consumer market that would influence a consumer's decision whether or not to purchase a vehicle. From these estimates, short term market growth projections have been made and found capable of reflecting consumer's reaction to different market growth scenarios.
Ping Yi, Dr. (Advisor)
William Schneider IV, Dr. (Committee Member)
Ala Abbas, Dr. (Committee Member)
50 p.

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Citations

  • Cordill, A. (2012). Development of a Diffusion Model to Study the Greater PEV Market [Master's thesis, University of Akron]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=akron1335985975

    APA Style (7th edition)

  • Cordill, Aaron. Development of a Diffusion Model to Study the Greater PEV Market. 2012. University of Akron, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=akron1335985975.

    MLA Style (8th edition)

  • Cordill, Aaron. "Development of a Diffusion Model to Study the Greater PEV Market." Master's thesis, University of Akron, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=akron1335985975

    Chicago Manual of Style (17th edition)