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A Descriptive Study of the Persuasive Techniques of the International Five-Day Plan to Stop Smoking

Kagels, Lawrence Frederick
http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1566297702065328

Abstract Details

1974, Doctor of Philosophy (Ph.D.), Bowling Green State University, Communication Studies.
The purpose of this study was to describe, analyze and evaluate the theory and practice in the ten lectures of the "Five-Day Plan to Stop Smoking" as developed and presented by Elman J. Folkenberg, a minister-psychologist and J. Wayne McFarland, a doctor. The Plan is a group therapy program which is conducted for five consecutive ninety-minute sessions with lectures, discussions, visual aids, and films to help the participants overcome the tobacco habit. The Plan was officially adopted at The General Conference of Seventh-day Adventists in July, 1962. Soon a series of pilot training programs were conducted in every major part of the United States and Canada to train other teams. In ten years the Plan spread into an international program with Plans conducted in more than 100 countries. It is a continuing community service of most Adventist churches and hospitals in the U.S. Through the triune components of the ethical constituents--character, competence and good will--it was found that the team presented a sound persuasive appeal. The pathetic (emotional) proof was directed toward helping the student toward happier living. The logical support for ideas was buttressed by a variety of reasoning methods. Study of the arrangement of the lectures disclosed that the theme emerges at different places in the lecture, not always at the beginning. The ten lectures were unified as a whole. The lecture outlines were not always clear. Introductions were varied in length and manner. The distributive method of organization was generally followed. Recapitulations were not strong. The control booklet reiterates. The Plan predicated on progressive decisions night by night leading to a final decision to stop smoking completely. The style of the Plan may be described as informal, and plain to middle. Oratorical eloquence was absent. Euclidian clearness prevails. Viable and interesting attention-getting materials were utilized. The delivery of the lectures was direct, and adopted to the audience. The audible expression was generally clearly enunciated.
John T. Rickey (Advisor)
Communication

Recommended Citations

Citations

  • Kagels, L. F. (1974). A Descriptive Study of the Persuasive Techniques of the International Five-Day Plan to Stop Smoking [Doctoral dissertation, Bowling Green State University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1566297702065328

    APA Style (7th edition)

  • Kagels, Lawrence. A Descriptive Study of the Persuasive Techniques of the International Five-Day Plan to Stop Smoking. 1974. Bowling Green State University, Doctoral dissertation. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1566297702065328.

    MLA Style (8th edition)

  • Kagels, Lawrence. "A Descriptive Study of the Persuasive Techniques of the International Five-Day Plan to Stop Smoking." Doctoral dissertation, Bowling Green State University, 1974. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1566297702065328

    Chicago Manual of Style (17th edition)

bgsu1566297702065328
834
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