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EXPLORATORY STUDIES OF THE INTRODUCTION AND USE OF SOCIAL MEDIA TECHNOLOGIES IN WORK ORGANIZATIONS: EFFECTS ON PRODUCTIVITY AND WORK-HOME LIFE BALANCE

Washington, Montressa L

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2015, Doctor of Philosophy, Case Western Reserve University, Management.
Digital technology is rapidly transforming not only our personal lives but also the way we work. Social media, in particular, is being widely adopted in organizations with the hope of increasing employee collaboration and stakeholder communication. Social media at work can thereby become a new, distributed form of digital Taylorism, opening the individual up to continuous monitoring and communication with all manner of stakeholders, both within and outside of the firm. The demands and expectations of employees and management are increasing as such technology/tools become more sophisticated and accessible. A large body of research has considered the positive aspects of information technology (IT) use. However, emerging research and practice commentary are beginning to focus on complex and often alarming ways in which the use of digital technology affects organizational and social life in undesirable ways. As social media technologies begin to permeate all aspects of organizational life, two opposing themes in IT-enabled work and collaboration are emerging: (1) individuals have quick and easy information access that facilitate flexible work patterns and (2) quick and easy access has the growing potential for addiction, misuse, overuse, overload, and stress brought on by increased digital technology use. This suggest that the complex sets of benefits that using digital technologies can bring also contain the seeds of potentially transformative changes in ways of working, collaborating, and living that may lead to non-beneficial, and unintended consequences. From a theoretical perspective, this dissertation advances our understanding of the role of the potential dark-side of digital technology use and extends the use of newer constructs such as technostress and technology addiction in the context of social media. This thesis consists of three independent studies. Study 1 explores how organizations experienced social media adoption and diffusion, including decision making and strategies for use. Study 2 investigates the factors that influence working professionals’ experience of technostress. Study 3 considers technology addiction within work and home contexts. Collectively and through the sequence of perspectives that they offer, these empirical studies reveal insights into the potential new “norms” evolving as an unintended consequence of pervasive social media digital technology. From a perspective of practice, this research offers new insights for technologists, software and online game vendors, internet entrepreneurs, business strategists, and digital government practitioners, all of whom have a vested interested in advancing knowledge about how digital technology is changing the way we live and work.
Richard Boland (Committee Chair)
198 p.

Recommended Citations

Citations

  • Washington, M. L. (2015). EXPLORATORY STUDIES OF THE INTRODUCTION AND USE OF SOCIAL MEDIA TECHNOLOGIES IN WORK ORGANIZATIONS: EFFECTS ON PRODUCTIVITY AND WORK-HOME LIFE BALANCE [Doctoral dissertation, Case Western Reserve University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=case1433546163

    APA Style (7th edition)

  • Washington, Montressa. EXPLORATORY STUDIES OF THE INTRODUCTION AND USE OF SOCIAL MEDIA TECHNOLOGIES IN WORK ORGANIZATIONS: EFFECTS ON PRODUCTIVITY AND WORK-HOME LIFE BALANCE. 2015. Case Western Reserve University, Doctoral dissertation. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=case1433546163.

    MLA Style (8th edition)

  • Washington, Montressa. "EXPLORATORY STUDIES OF THE INTRODUCTION AND USE OF SOCIAL MEDIA TECHNOLOGIES IN WORK ORGANIZATIONS: EFFECTS ON PRODUCTIVITY AND WORK-HOME LIFE BALANCE." Doctoral dissertation, Case Western Reserve University, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=case1433546163

    Chicago Manual of Style (17th edition)