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ETD Abstract Container

Abstract Header

Using Email and the Internet to Increase Print Coverage of the Varsity Members of an NCAA Division III Volleyball Team at a Small Liberal Arts College

Partee, Michael D.
http://rave.ohiolink.edu/etdc/view?acc_num=def1281633680

Abstract Details

2005, Master of Arts in Education, Defiance College, Education.
Eight small market newspapers with circulations of 20,000 or less per day in northern Ohio were surveyed about their coverage of local high school graduates participating in athletics at the collegiate level. The purpose of this project was to determine if the amount of print media published about the female varsity volleyball players at a small liberal arts college increased when the sports information office communicated updated information about the team via electronic media at least once per week to the players' hometown newspapers. Through this project this researcher learned that: (a) stewardship of positive relationships with journalists could lead to increased coverage by print media; (b) journalists embraced email and the Internet more and more as means of communication and research; (c) newspapers regularly covered high school graduates participating in sports at the collegiate level, mostly using materials submitted by sports information directors; and (d) coverage of the volleyball team increased considerably with the use of electronic press releases over research by the newspapers.
Tim Rickabaugh (Advisor)
Suzanne McFarland (Committee Member)
70 p.
Journalism; Physical Education
volleyball; sports journalism; print media; NCAA Division III; sports information office; press coverage; email; internet

Recommended Citations

Citations

  • Partee, M. D. (2005). Using Email and the Internet to Increase Print Coverage of the Varsity Members of an NCAA Division III Volleyball Team at a Small Liberal Arts College [Master's thesis, Defiance College]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=def1281633680

    APA Style (7th edition)

  • Partee, Michael. Using Email and the Internet to Increase Print Coverage of the Varsity Members of an NCAA Division III Volleyball Team at a Small Liberal Arts College. 2005. Defiance College, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=def1281633680.

    MLA Style (8th edition)

  • Partee, Michael. "Using Email and the Internet to Increase Print Coverage of the Varsity Members of an NCAA Division III Volleyball Team at a Small Liberal Arts College." Master's thesis, Defiance College, 2005. http://rave.ohiolink.edu/etdc/view?acc_num=def1281633680

    Chicago Manual of Style (17th edition)

def1281633680
517
© 2005, all rights reserved.
This open access ETD is published by Defiance College and OhioLINK.