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Final Dissertation Shay Pursel.pdf (1.79 MB)

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Female Entrepreneurship and the Componential Theory of Creativity in Business

Pursel, Shay
http://orcid.org/0000-0003-2709-0029
http://rave.ohiolink.edu/etdc/view?acc_num=frank1653044378839967

Abstract Details

2022, Doctorate of Business Administration, Franklin University, Business Administration.
The practical sense of business in female entrepreneurship as it relates to the concept of intrinsic and extrinsic creative behaviors of female entrepreneurs working in the United States is the main focus of this study. The field of female entrepreneurship is growing with the participation of women with or without full-time jobs in standard employment, with or without formal business education, and with or without equal access to financial resources compared to their male counterparts. This study aims to capture the definition of success and how female entrepreneurs perceive success. Utilizing convenience sampling, this qualitative study conducted semi-structured interviews with 15 successful female entrepreneurs in a major Midwest metropolitan area. With dual roles in work and family, the female entrepreneurs engage in a role of chaotic business management and self-branding with a quest for work/life balance. Their pursuit of a lifestyle business brings about a direction of working within an area of great interest, commonly called a passion. This passion allows for exploring what the female entrepreneur enjoys and a quest to produce a profit from that inspiration. Emergent themes resulting from this study are definitions of success, pandemic challenges, entrepreneurial credibility, social networking, business investment, brand management, creativity, innovation, profit design, and authentic leadership. One core result of this qualitative study is a theory called female entrepreneurial design. The female entrepreneur creates an organizational life unique to her personal style and business brand through personal self-care and professional investment.
Kenneth Knox (Committee Chair)
Bora Pajo (Committee Member)
Timothy Reymann (Committee Member)
183 p.
Business Administration; Business Community; Business Education; Communication; Design; Educational Leadership; Entrepreneurship; Management; Organization Theory; Organizational Behavior; Social Research; Systems Design; Womens Studies
female entrepreneur; creativity; branding; management; leadership; intrinsic creative behaviors; extrinsic creative behaviors; success; perceptions; pandemic challenges; change management; entrepreneurial credibility; gender differences; social networking; enterprise culture; business investment; self-care; education

Recommended Citations

Citations

  • Pursel, S. (2022). Female Entrepreneurship and the Componential Theory of Creativity in Business [Doctoral dissertation, Franklin University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=frank1653044378839967

    APA Style (7th edition)

  • Pursel, Shay. Female Entrepreneurship and the Componential Theory of Creativity in Business. 2022. Franklin University, Doctoral dissertation. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=frank1653044378839967.

    MLA Style (8th edition)

  • Pursel, Shay. "Female Entrepreneurship and the Componential Theory of Creativity in Business." Doctoral dissertation, Franklin University, 2022. http://rave.ohiolink.edu/etdc/view?acc_num=frank1653044378839967

    Chicago Manual of Style (17th edition)

frank1653044378839967
540
© 2022, all rights reserved.
This open access ETD is published by Franklin University and OhioLINK.