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Decentralized Design Management: Managing People and the Design Process for a Geographically Dispersed Creative Team

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2013, MFA, Kent State University, College of Communication and Information / School of Visual Communication Design.
Collaboration is a key factor to fostering innovation, and in the creative economy innovation is indispensable to success. Advances in technology are evolving the ways in which designers, as well as people in every profession, collaborate. The growth of social networking, instant messaging, web conferencing, online project management, and even distance learning are clear indicators of this evolution. Currently within the design profession, twenty-five percent of people are self-employed working as a freelancer or an independent contractor. This figure is approximately five times the proportion for all professional and related occupations and is likely to grow in coming years.3 As larger companies continue to downsize from top-heavy, centralized approaches to leaner, more nimble organization structures, centralized in-house design functions are likely to be outsourced or downsized along with them. With companies downsizing and the need for creative collaboration increasing, it is necessary to develop better leadership of decentralized creative work. Looking at the human component, this thesis will define best practices for design leaders to use when overseeing creative teams that are geographically dispersed.
Ken Visocky O'Grady, M.F.A. (Advisor)
Sanda Katila, M.F.A. (Committee Member)
David Middleton, M.A. (Committee Member)
89 p.

Recommended Citations

Citations

  • Buirge, B. M. (2013). Decentralized Design Management: Managing People and the Design Process for a Geographically Dispersed Creative Team [Master's thesis, Kent State University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=kent1365177762

    APA Style (7th edition)

  • Buirge, Brian. Decentralized Design Management: Managing People and the Design Process for a Geographically Dispersed Creative Team. 2013. Kent State University, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=kent1365177762.

    MLA Style (8th edition)

  • Buirge, Brian. "Decentralized Design Management: Managing People and the Design Process for a Geographically Dispersed Creative Team." Master's thesis, Kent State University, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=kent1365177762

    Chicago Manual of Style (17th edition)