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"Archie's Girls?" Betty, Veronica, and the Rise of American Youth Culture, 1941-1950

Johnson, Caroline E

Abstract Details

2016, Master of Arts, Miami University, History.
This thesis uses the characters of Betty and Veronica of the Archie Comic series to explore the roles of adolescent females during the 1940s in the United States. The author utilizes feminist and art theory as well as relevant literature to argue that the writers of Archie Comics reflect and reify teenage experience through the characters of Betty and Veronica. Themes addressed include labor roles, dating habits, as well as teen involvement in consumer culture. By addressing the role of adolescent experience, the author hopes to expand conversations regarding women during the 1940s to include the impact of youth culture. The author concludes by suggesting Betty and Veronica represent a larger trend in American society regarding the way in which young women are conditioned to think and act in a particular manner via popular culture.
Kimberly Hamlin (Advisor)
Mark McKinney (Committee Member)
Stephen Norris (Committee Member)
73 p.

Recommended Citations

Citations

  • Johnson, C. E. (2016). "Archie's Girls?" Betty, Veronica, and the Rise of American Youth Culture, 1941-1950 [Master's thesis, Miami University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=miami1461937477

    APA Style (7th edition)

  • Johnson, Caroline. "Archie's Girls?" Betty, Veronica, and the Rise of American Youth Culture, 1941-1950. 2016. Miami University, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=miami1461937477.

    MLA Style (8th edition)

  • Johnson, Caroline. ""Archie's Girls?" Betty, Veronica, and the Rise of American Youth Culture, 1941-1950." Master's thesis, Miami University, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=miami1461937477

    Chicago Manual of Style (17th edition)