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Full text of this paper is not available in the ETD Center. Copies may be available for inter-library loan from Ohio University or may be available for purchase from Proquest/UMI

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The Newsroom Personality: A Psychographic Analysis of Ohio Television Newsrooms

Muse, Katherine C.

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2007, Master of Social Sciences (MSS), Ohio University, Journalism (Communication).
The present study adds to the definition of broadcast journalists by analyzing the personality types of 138 journalists in 29 Ohio broadcast newsrooms. Respondent’s personalities were assessed using the four personality preferences that constitute the Myers-Briggs Personality Indicator (MBTI) – Extroversion/Introversion (E/I), Sensing/Intuition (S/N), Thinking/Feeling (T/F), and Judging/Perceiving (J/P) – through a Web-accessible survey distributed electronically by newsroom directors. Challenging popular images of the narcissistic, egotistical, power-hungry journalist, the results showed a dominance of service-oriented personality types, ESFJs, followed by ENFPs, ENFJs, ISFJs, and ISTJs. Reporters/anchors were found to be the most extroverted group in the broadcast newsroom compared with producers, editors, meteorologists, and news directors/management. The majority of newsroom personnel indicated an extroverted personality preference.
Daniel Riffe (Advisor)
82 p.

Recommended Citations

Citations

  • Muse, K. C. (2007). The Newsroom Personality: A Psychographic Analysis of Ohio Television Newsrooms [Master's thesis, Ohio University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1193078984

    APA Style (7th edition)

  • Muse, Katherine. The Newsroom Personality: A Psychographic Analysis of Ohio Television Newsrooms. 2007. Ohio University, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1193078984.

    MLA Style (8th edition)

  • Muse, Katherine. "The Newsroom Personality: A Psychographic Analysis of Ohio Television Newsrooms." Master's thesis, Ohio University, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1193078984

    Chicago Manual of Style (17th edition)