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Exploring Politicians’ Archetypes: A Deep Dive into the 2020 Democratic and Republican Presidential Candidates

Woellert, Allyson K.
http://orcid.org/0000-0002-4437-339X
http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1619006644787486

Abstract Details

2021, Master of Science (MS), Ohio University, Journalism (Communication).
This thesis examines politicians’ archetypes by looking at a few of the 2020 presidential candidates. A survey was conducted in which students and Facebook users (N= 204) answered questions about eight politicians and were asked questions about character in order to determine the archetypes they resonate with most. Results show political parties play a major role in the archetypes chosen as opposed to the media consumption itself. The results also reveal women in the survey were also more likely to be categorized in the same archetypes as opposed to their male counterparts.
Victoria LaPoe (Committee Chair)
Benjamin LaPoe (Committee Member)
Planer Rosanna (Committee Member)
66 p.
Communication
Political Science; Archetypes

Recommended Citations

Citations

  • Woellert, A. K. (2021). Exploring Politicians’ Archetypes: A Deep Dive into the 2020 Democratic and Republican Presidential Candidates [Master's thesis, Ohio University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1619006644787486

    APA Style (7th edition)

  • Woellert, Allyson. Exploring Politicians’ Archetypes: A Deep Dive into the 2020 Democratic and Republican Presidential Candidates. 2021. Ohio University, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1619006644787486.

    MLA Style (8th edition)

  • Woellert, Allyson. "Exploring Politicians’ Archetypes: A Deep Dive into the 2020 Democratic and Republican Presidential Candidates." Master's thesis, Ohio University, 2021. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1619006644787486

    Chicago Manual of Style (17th edition)

ohiou1619006644787486
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This open access ETD is published by Ohio University and OhioLINK.