Skip to Main Content
 

Global Search Box

 
 
 
 

ETD Abstract Container

Abstract Header

Chinese Travel Agencies & The Internet Age: An Analysis of the Adoption of Internet Tourism in Chengdu, China

Newcomer, Shaun Edward

Abstract Details

2010, Master of Arts, Ohio State University, East Asian Languages and Literatures.
Over the past 30 years, the tourism industry in China has evolved from a fledgling state-run industry to become one of the shining stars of China’s ongoing economic development. Travel agencies traditionally have had held a central role in China’s tourism industry and have continually adapted and evolved to meet the needs of changing markets. The appearance of Ctrip, Elong and other online travel service providers beginning in 1999 marked the entrance of China’s tourism industry into the Internet Age and was a catalyst for the adoption of E-marketing and E-commerce solutions in China. This trend has created a vast number of growth opportunities in China’s tourism industry, while also bringing about many challenges for Chinese travel agencies. Through the analysis of several travel agencies in Chengdu, China, this paper examines the current state of Internet Tourism in China and explores the challenges facing Chinese travel agencies seeking to adopt an Internet tourism strategy.
Galal Walker, PhD (Advisor)
Mark Bender, PhD (Committee Member)
Xiaobin Jian, PhD (Other)
58 p.

Recommended Citations

Citations

  • Newcomer, S. E. (2010). Chinese Travel Agencies & The Internet Age: An Analysis of the Adoption of Internet Tourism in Chengdu, China [Master's thesis, Ohio State University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=osu1291138487

    APA Style (7th edition)

  • Newcomer, Shaun. Chinese Travel Agencies & The Internet Age: An Analysis of the Adoption of Internet Tourism in Chengdu, China. 2010. Ohio State University, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=osu1291138487.

    MLA Style (8th edition)

  • Newcomer, Shaun. "Chinese Travel Agencies & The Internet Age: An Analysis of the Adoption of Internet Tourism in Chengdu, China." Master's thesis, Ohio State University, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=osu1291138487

    Chicago Manual of Style (17th edition)