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CORRELATION ANALYSIS OF ON-PAGE ATTRIBUTES AND SEARCH ENGINE RANKINGS

FISTER, JUSTIN M.

Abstract Details

2007, MS, University of Cincinnati, Engineering : Computer Science and Engineering.
Despite sophisticated search engine algorithms designed to eliminate irrelevant content, many Internet content providers with valuable information are unable to achieve visibility in the search engine results due to many factors including lack of information, misinformation, and search engine trade secrets. Furthermore, a survey of information on the topic yields questionable advice unsubstantiated by research and statistical analysis. Consequently, this thesis addresses some of the problems facing content providers by providing relevant statistics, as well as a simple research framework allowing content providers to easily extend this research and more fully understand the search engine ranking algorithms. Due to the large scope of the search engine ranking topic, this thesis focuses solely on examining the relationship between on-page attributes and search result ranking. Nevertheless, the research framework presented in this thesis can be altered to extend this research beyond the analysis of on-page attributes.
Dr. Yizong Cheng (Advisor)
87 p.

Recommended Citations

Citations

  • FISTER, J. M. (2007). CORRELATION ANALYSIS OF ON-PAGE ATTRIBUTES AND SEARCH ENGINE RANKINGS [Master's thesis, University of Cincinnati]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1178730597

    APA Style (7th edition)

  • FISTER, JUSTIN. CORRELATION ANALYSIS OF ON-PAGE ATTRIBUTES AND SEARCH ENGINE RANKINGS. 2007. University of Cincinnati, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ucin1178730597.

    MLA Style (8th edition)

  • FISTER, JUSTIN. "CORRELATION ANALYSIS OF ON-PAGE ATTRIBUTES AND SEARCH ENGINE RANKINGS." Master's thesis, University of Cincinnati, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1178730597

    Chicago Manual of Style (17th edition)