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SHAKING DIGITAL FISTS: THE SHAPE OF TACTICS OF INTERNET-MEDIATED SOCIAL MOVEMENT GROUPS

WARNER, BRIAN AUSTIN

Abstract Details

2007, MA, University of Cincinnati, Arts and Sciences : Communication.
Electronic activism runs the gamut from interest cultivation, revenue generation, information dissemination, and membership generation to more disruptive "electronic civil disobedience." Examples of the latter include the Yes Men, who have use “parody-ware” to further their message, and Electronic Disturbance Theater’s use of Denial of Service (DoS) attacks and form floods that draw attention and publicity. This study conducted an ethnographic rhetorical analysis of three social movement groups, The Yes Men, RTMark and Electronic Disturbance Theater, that actively utilize the Internet as their main vehicle of agitation. As these groups are not accounted for in classical and organizationally focused theories of social movements, Gerlach’s (2001) SPIN theory and Costanza-Chock’s (2003) repertoire of electronic contention were applied to the selected groups. It was found that all groups could be considered SPINs and were found to utilize one or more mode of contention as outline by Costanza-Chock.
Dr. Stephen Depoe (Advisor)
140 p.

Recommended Citations

Citations

  • WARNER, B. A. (2007). SHAKING DIGITAL FISTS: THE SHAPE OF TACTICS OF INTERNET-MEDIATED SOCIAL MOVEMENT GROUPS [Master's thesis, University of Cincinnati]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1186061141

    APA Style (7th edition)

  • WARNER, BRIAN. SHAKING DIGITAL FISTS: THE SHAPE OF TACTICS OF INTERNET-MEDIATED SOCIAL MOVEMENT GROUPS. 2007. University of Cincinnati, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ucin1186061141.

    MLA Style (8th edition)

  • WARNER, BRIAN. "SHAKING DIGITAL FISTS: THE SHAPE OF TACTICS OF INTERNET-MEDIATED SOCIAL MOVEMENT GROUPS." Master's thesis, University of Cincinnati, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1186061141

    Chicago Manual of Style (17th edition)