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Design Thinking for Conceptualization

Abstract Details

2017, MDES, University of Cincinnati, Design, Architecture, Art and Planning: Design.
Through observation in undergraduate design studios, it was found that the ability of translating ideas into concept proved to be taxing for students. This study identifies the ambiguity between idea and concept generation in the design process and proposes a solution through a design thinking methodology known as `Idea Propagation’. Research began with a comprehensive examination of design thinking, pedagogy and methods through a literature review. Qualitative testing followed with three participatory rounds involving undergraduate design students and one involving the researcher through applied research methods.The proposed design methodology known as `Idea Propagation’ is the result of testing, framed through investigatory phases involving reflective, semantic, contextual and aesthetic analysis. Implementing these principles in a successful comprehensive order is the result of testing analysis, thus leading to a proposed solution known as the `Idea Propagation’ method.
Steven Doehler (Committee Chair)
Phyllis| Borcherding (Committee Member)
Cynthia Lockhart (Committee Member)
190 p.

Recommended Citations

Citations

  • Green, J. (2017). Design Thinking for Conceptualization [Master's thesis, University of Cincinnati]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1495806959554678

    APA Style (7th edition)

  • Green, Julia. Design Thinking for Conceptualization. 2017. University of Cincinnati, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ucin1495806959554678.

    MLA Style (8th edition)

  • Green, Julia. "Design Thinking for Conceptualization." Master's thesis, University of Cincinnati, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1495806959554678

    Chicago Manual of Style (17th edition)