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A Guideline for Designing Habitual and Persuasive Systems

Lu, Tai-Hung
http://orcid.org/0000-0003-4930-960X
http://rave.ohiolink.edu/etdc/view?acc_num=ucin1505131366776192

Abstract Details

2017, MDES, University of Cincinnati, Design, Architecture, Art and Planning: Design.
For years, designers focused on styling, technology, and usability, but neglected to consider the users’ motivation. This study not only introduces a new perspective for designers but also serves as a design tool to create or evaluate persuasive and habit- forming systems. This study provides a general guideline for developing persuasive and habit-forming systems by helping designers to discover consumers’ motivations, pain points, and possible drivers that could persuade consumers. For designers, knowledge of persuasive and habit-forming design is important since they want consumers to use or purchase their products or services. However, in many situations, the design team fails to persuade their users because they lack the knowledge of persuasive and habit- forming design. Creating persuasive and habit-forming systems is complex, and it is full of restrictions. However, design based on a good understanding of persuasive and habit-forming systems can be very successful. Therefore, by understanding the relationship between users’ motivations and behaviors, designers can produce a more fruitful and positive outcome for their users.
Craig Vogel, M.I.D. (Committee Chair)
Gerald Michaud, M.A. (Committee Member)
48 p.
Design
Persuasive design; Habit-forming design; Motivation; Behavior; Design Thinking; Design Process

Recommended Citations

Citations

  • Lu, T.-H. (2017). A Guideline for Designing Habitual and Persuasive Systems [Master's thesis, University of Cincinnati]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1505131366776192

    APA Style (7th edition)

  • Lu, Tai-Hung. A Guideline for Designing Habitual and Persuasive Systems. 2017. University of Cincinnati, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ucin1505131366776192.

    MLA Style (8th edition)

  • Lu, Tai-Hung. "A Guideline for Designing Habitual and Persuasive Systems." Master's thesis, University of Cincinnati, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1505131366776192

    Chicago Manual of Style (17th edition)

ucin1505131366776192
506
© 2017, all rights reserved.
This open access ETD is published by University of Cincinnati and OhioLINK.