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Racial Bias in Professional Sports: From a Media and Fan Perspective

Humphries, Zachary J.

Abstract Details

2014, Master of Arts in Professional Communication, Youngstown State University, Department of Communicaton.
There has been an issue with racial bias in the sports broadcasting and reporting industry, as well as with sports fans. This study looks further into the issue of racial bias through both lenses listed above. To help look at racial bias in sports media, there will be closer examinations of Agenda Setting Theory, and Framing Theory. To look closer at racial bias in sports fandom, the Social Identity Theory will be used to help ground the issue. There will be some specific cases that will be discussed to provide more insight to both sides of the issue. After a thorough literature review, there will be a study that looks specifically at a case of racial bias from the perspective of the media and the perspective of the fans. The case of National Football League player Richard Sherman will be the case examined. The issue at hand is a post-game interview Sherman gave after a big win in the playoffs of the 2013-2014 season. This mixed method study looks at media reports and fan perceptions on the Richard Sherman case.
Adam Earnheardt, PhD (Advisor)
George McCloud, PhD (Committee Member)
Max Grubb, PhD (Committee Member)
41 p.

Recommended Citations

Citations

  • Humphries, Z. J. (2014). Racial Bias in Professional Sports: From a Media and Fan Perspective [Master's thesis, Youngstown State University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ysu1421234904

    APA Style (7th edition)

  • Humphries, Zachary. Racial Bias in Professional Sports: From a Media and Fan Perspective. 2014. Youngstown State University, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ysu1421234904.

    MLA Style (8th edition)

  • Humphries, Zachary. "Racial Bias in Professional Sports: From a Media and Fan Perspective." Master's thesis, Youngstown State University, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=ysu1421234904

    Chicago Manual of Style (17th edition)