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MS Thesis by Matteo Nee 0824.pdf (860.9 KB)

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Suture-Type Fiducial Marker Oncology Market Entry Strategy

Nee, Matteo
http://rave.ohiolink.edu/etdc/view?acc_num=case1535378317004445

Abstract Details

, Master of Sciences, Case Western Reserve University, Biology.
A market entry strategy is provided for Viscus Biologics. The company has developed a suture-type fiducial marker based on radiopaque polymer materials. Viscus Biologics has identified the oncology market as the broad target and plans to define feasible subsectors. After reviewing currently cleared fiducial markers in the oncology field, imaging diagnosis and radiation therapy are selected as fields of interest. Research in both fields indicates that it’s feasible for Viscus Biologics to target breast and prostate cancer and focus on surgical implantation during lumpectomy, mastectomy, and radical prostatectomy. The suture-type marker by Viscus Biologics can be implanted with regular equipment in surgical settings. Therefore, Viscus Biologics could avoid competitors in the crowded minimally invasive markets. The unique suture form enables ease of use, procedural flexibility, reduced manufacturing complexity and cost, and high compatibility. A collaboration project for potential business development in NE Ohio is then proposed.
Sarah Bagby (Committee Chair)
Christopher Cullis (Advisor)
Peter Gingras (Committee Member)
Jean Welter (Committee Member)
Biology

Recommended Citations

Citations

  • Nee, M. (n.d.). Suture-Type Fiducial Marker Oncology Market Entry Strategy [Master's thesis, Case Western Reserve University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=case1535378317004445

    APA Style (7th edition)

  • Nee, Matteo. Suture-Type Fiducial Marker Oncology Market Entry Strategy. Case Western Reserve University, Master's thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=case1535378317004445.

    MLA Style (8th edition)

  • Nee, Matteo. " Suture-Type Fiducial Marker Oncology Market Entry Strategy." Master's thesis, Case Western Reserve University. Accessed JUNE 19, 2025. http://rave.ohiolink.edu/etdc/view?acc_num=case1535378317004445

    Chicago Manual of Style (17th edition)

case1535378317004445
582
© , some rights reserved.Creative Commons License Suture-Type Fiducial Marker Oncology Market Entry Strategy by Matteo Nee is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License. Based on a work at etd.ohiolink.edu.
This open access ETD is published by Case Western Reserve University School of Graduate Studies and OhioLINK.
Release 3.2.12