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Towards a Quantitative Evaluation of Layout Using Graphic Design Principles

Mosora, Daniel J.

Abstract Details

2012, BS, Kent State University, College of Arts and Sciences / Department of Computer Science.
This thesis examines the possibility of automatically evaluating a visual hierarchy in a graphic design. It proposes a method of quantifying the diverse research influencing design with the goal of creating a concrete saliency map to determine the distribution of attention and hierarchy in a composition. A saliency map is a grayscale representation of an image where the brightness values in each area represent the visual attention drawn by that area. It begins with background on the different fields and theories that are utilized in graphic design, then outlines an initial set of characteristics that may be quantified and an algorithmic structure for aggregating them. A manual study of an existing poster example is presented to provide proof of concept, followed by possible situations where this technique may be applied in practice.
Jonathan Maletic, PhD (Advisor)
Ye Zhao, PhD (Committee Member)
AnnMarie LeBlanc (Committee Member)
Sara Newman, PhD (Committee Member)
52 p.

Recommended Citations

Citations

  • Mosora, D. J. (2012). Towards a Quantitative Evaluation of Layout Using Graphic Design Principles [Undergraduate thesis, Kent State University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ksuhonors1335904244

    APA Style (7th edition)

  • Mosora, Daniel. Towards a Quantitative Evaluation of Layout Using Graphic Design Principles. 2012. Kent State University, Undergraduate thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ksuhonors1335904244.

    MLA Style (8th edition)

  • Mosora, Daniel. "Towards a Quantitative Evaluation of Layout Using Graphic Design Principles." Undergraduate thesis, Kent State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=ksuhonors1335904244

    Chicago Manual of Style (17th edition)