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HTC Thesis - Katherine Lasco.pdf (554.46 KB)

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Sustainability Criteria, Communications, and Competitive Advantage: A Case Study from the Textile Supply Chain

Lasco, Katherine Ann
http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1429868947

Abstract Details

2015, Bachelor of Business Administration (BBA), Ohio University, Business Administration.
Through in-depth multi-site case study, this research explores evolving trends of corporate sustainability in buyer-supplier relationships in the textile industry with respect to three areas: social and environmental supplier criteria, prevalence of communication strategies, and perception of competitive advantage. Findings show U.S.-based textile suppliers may perceive that communicating about sustainability is less relevant to competitive positioning. Conversely, textile firms with international operations demonstrated higher levels of sustainability communications proactivity. Overall results provide relationships to examine in future research.
Ana Rosado Feger, Dr. (Advisor)
59 p.
Business Administration; Communication; Environmental Studies; Sustainability; Textile Research
sustainability; corporate sustainability; corporate communications; textiles; supply chain; sustainable purchasing; environmental criteria; social criteria; competitive advantage; sustainability communications proactivity

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Citations

  • Lasco, K. A. (2015). Sustainability Criteria, Communications, and Competitive Advantage: A Case Study from the Textile Supply Chain [Undergraduate thesis, Ohio University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1429868947

    APA Style (7th edition)

  • Lasco, Katherine. Sustainability Criteria, Communications, and Competitive Advantage: A Case Study from the Textile Supply Chain . 2015. Ohio University, Undergraduate thesis. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1429868947.

    MLA Style (8th edition)

  • Lasco, Katherine. "Sustainability Criteria, Communications, and Competitive Advantage: A Case Study from the Textile Supply Chain ." Undergraduate thesis, Ohio University, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1429868947

    Chicago Manual of Style (17th edition)

ouhonors1429868947
940
© 2015, some rights reserved.Creative Commons License Sustainability Criteria, Communications, and Competitive Advantage: A Case Study from the Textile Supply Chain by Katherine Ann Lasco is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License. Based on a work at etd.ohiolink.edu.
This open access ETD is published by Ohio University Honors Tutorial College and OhioLINK.